Blue Chip Casino: Betting on a Top-Notch Entertainment Experience

10/12/09 at 01:40 PM

It's Vegas, Baby! is a new venue at Blue Chip Casino, Michigan City, IN.

One of the best investments a restaurateur can make in today's market is to reconcept or remodel an existing restaurant. A design overhaul of an existing concept can give it new life, while updating an already successful concept unlocks its full potential. This fourth installment in our reconcepting series focuses on Blue Chip Casino, Hotel & Spa in Michigan City, IN.

Blue Chip Casino Options Buffet
Click to see before & after photos

In 1995 we designed the Blue Chip Casino docking pavilion and conference center.  Inside the pavilion were food and beverage operations geared towards serving the patrons' needs as well as drawing restaurant guests from the neighboring tourist community. These venues included a buffet,  nightclub and Italian steak house.  Blue Chip distinguished itself as an amenity-rich entertainment venue able to capture markets from Chicago and Southwest Michigan. The original operation also included a 184 room hotel and conference center; amenities that exceeded expectations and would soon be expanded in 2009.

In 2006 Boyd Gaming expanded operations by building a larger gaming vessel and remodeled the docking pavilion. We were asked again to create new and exciting food and beverage venues in this expanded facility.  The original venues were completely redeveloped into new program elements.  A new more action oriented buffet station (Options Buffet) was designed, a larger more contemporary nightclub (Rocks), a more elegant steakhouse (William B’s Steakhouse), a bright yet warm deli celebrating Boyd’s heritage (Nelson’s Deli), and a coffee/sweet kiosk in the lobby were provided.

William B's Steakhouse
Click to see before & after images

In 2009, a spectacular new hotel was added to the property in order to further enhance the patrons' experience. In addition, a new parking garage and enterance lobby was built.  The expanded entrance experience provided space for two additional food and entertainment venues.  We designed “It’s Vegas Baby” to bring a slice of Vegas excitement to Northwest Indiana.  Great cuisine is served in a supper club atmosphere that features entertainment nightly.  Sights and sounds of Old Vegas were enhanced by an integrated audio/visual system.

The Game, another new Blue Chip Casino venue.

The Game is an interactive sports bar/restaurant with a Vegas Sports Book theme. Large scale video screens along with running message boards bring current worldwide sports to Michigan City.

 

With a progressive program of reconcepting and updating its venues, Blue Chip Casino has evolved over the years, keeping pace with patrons' expectations for a high-quality enertainment experience.

 

For additional images, click here.